Start by WGSN

Fashion trends in a fluid, accessible way from anywhere in the world

UX & Design
, 
Fashion

Stay abreast of fashion trends in a fluid, accessible way from anywhere in the world. Winner of the Good Design Awards 2021.

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Start by WGSN is an image-based platform that provides fashion information for small and medium-sized businesses, as well as technical designs to assist in the creation of pieces.

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What we did

Strategy and research
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Information architecture

Prototypes

Ideation and prioritization workshops

Interaction and UX design


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Design and branding
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Interface Design

Microinteractions

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A new experience that expresses the brand.
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The fluid design, with acid colours and micro-interactions, reinforces the concept of a continuous flow of images that translate trends.